The 2022 Veeva APAC Commercial Summit in Australia welcomed over 300 industry professionals to the Sofitel Sydney Darling Harbour on 12 September. The Summit brought together life sciences professionals and industry experts to learn about commercial excellence in hybrid engagement across sales, medical and marketing.

With this year’s theme being “Breaking Barriers to Advance Life Sciences Engagement”, the Summit featured specific track sessions for the Sales, Medical & Marketing audience, including the hugely popular Innovation Theatre where attendees gathered bitesize knowledge from short demo sessions throughout the day. Attendees were also the first to hear about the latest Veeva Commercial Cloud and Data Cloud updates.